By David E. Gumpert
The Complete Patient
The Whole Foods and Organic Valleys of the world are creating a huge vacuum by abandoning the sale of raw milk. Organic Pastures Dairy Co. in California has been masterful, from a business perspective, of “branding” raw milk, even going so far as making it a major cache’ item at a celebrity golf tournament.
I’ve wanted to write a followup to a posting I did a couple months back on the tremendous business opportunity represented by raw dairy, and nutrient-dense foods in general. Each time I started writing, though, there seemed to be yet another government raid on a dairy or a food club.
[On July 8], agents from the Wisconsin Department of Agriculture, Trade, and Consumer Protection, accompanied by eight police officers, executed a search warrant on Vernon Hershberger, a dairy producer who’s been resisting government efforts to shut down his farm store. According to one witness, the police surrounded the store and warned off anyone who tried to approach. They had previously been frustrated in trying to enter the store because the warrant didn’t give them authorization to use force, and the store had been locked. But this time, they used the element of surprise to accomplish their goal. They confiscated a computer and several boxes of business records, but took no food. Presumably DATCP wants to make a case that Hershberger violated the ban on sales of raw dairy by breaking the seals on his coolers applied by DATCP agents.
Read full post at The Complete Patient